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YouTube's ‘War’ on Adblockers Shows How Google Controls the Internet (www.404media.co)

submitted 11 months ago by Bishma@discuss.tchncs.de to c/technology@lemmy.world

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Another great article from 404 Media highlighting the power that the tech giants have amassed over how how we use the internet.

This brings me, I think, to the elephant in the room, which is the fact that Google has its hands on quite literally every aspect of this entire saga as a vertically integrated adtech giant.

This extreme power over the adtech and online advertising ecosystem is one of the subjects of an FTC antitrust suit against Google.

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[–] rolling_resistance@lemmy.world 5 points 11 months ago (1 children)

If it wasn't for all these articles, I wouldn't even know that something changed. Firefox + uBlock works the way it used to.

[–] Metatronz@lemmy.world 0 points 11 months ago

What a manipulation tactic though. Phase in the change at different times for different users.

Maybe one day they'll have the ability to just roll out the shit internet for plebs and the shitter, but shinny, version for the rich.

What if someone gets left behind in the great ad war? Lol. A lone user who has never seen an ad on the Internet ever.